June 2016

The new advertising campaign reflects the identity, mission and specific features of SANA, Italy’s international trade show boosting not only businesses and products but also skills and expertise, contacts and networking. Thanks to SANA, growth is not confined to individual businesses but embraces to the whole network, supply chain, and organic system for which the trade show is the longstanding venue and main event.

Organics is a system enjoying natural growth. Thanks to SANA, its strongpoints are shared and spread, giving the market a return greater than the sum of its parts. The place where you can get to know and test the best natural products on the market, also lets you appreciate the market’s growth, progress and consolidation.