Buyers Program

Join us and immerse yourself in the young and dynamic atmosphere of  SANA Food, where the uniqueness of the sector is implemented in innovative projects aimed at the right distribution channel, in synergy with one top-quality trade fair platform.

SANA FOOD: TASTE EXCELLENCE IN FOOD!

SANA Food will be the launch pad in Italy not only for organic products, but also for the entire universe dedicated to healthy and sustainable food (free from, enriched by, veg, vegetarian, plant-based). For the food sector, this event offers a lively business networking experience. Aimed at foreign buyers and industry operators, including retailers, importers, and HoReCa, SANA Food creates a dynamic environment to multiply the opportunities for meetings with innovative companies during the next edition: from 22 to 24 February 2026, in conjunction with the Slow Wine Fair.

The programme is designed for:

• Importers of organic products
   
• HoReCa operators
   
• School and company canteen purchasing managers
   
• Large-scale distribution operators
   
• Buyers and Purchasing Managers
   
• Category Managers
   
• E-commerce
   
• Private Label Managers
   

The program offers numerous benefits, depending on the origin and profile of the applicants. Requests will be carefully examined by the SANA Incoming Buyers Team, ensuring a selection based on origin, categories of interest, and the candidate's profile and any participation in previous editions or by other members of the same company.